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Detroit, United States
The Middlecott Sketchbattle Experiment (@MSBEXP) is a live design sketching competition in a party environment. We showcase the design process that is normally done behind closed doors to the public. the Fight Club of Design.
“Whoever has the best sketch wins.” Design sketching is very competitive. The MSBEXP exposes that the process is a public environment, where it's normally a very secretive process. #MSBEXP are sketching competitions in a party environment where the competitors are under high pressure as the audience spectates and parties around them. Employers, students and professionals converge at these social events to find talent, employment and just for fun. The Fight Club of Design.