Entertainment Guru.

Gordon McGinnis, jr. was born in Los Angeles, CA on March 10,1972. Born into a musical family, he was raised in
LA. His father, Gordon, sr. recognized his musical talent early and enrolled him at the Los Angeles Center for Enriched Studies (LACES), a magnet school emphasizing the study of music and the arts. It was at LACES that his passion for music developed. By the age of 15, ‘G Luv’ as he was then known, was DJ’ing some of the hottest 21 and over clubs in LA.
His work as a DJ exposed him to various aspects of the music industry leading him to begin learning engineering and marketing and promotions. Newly dubbed ‘Rated G’, his promoting and DJ work brought him into contact with rapper Kokane who in turn introduced him to members of the group Above the Law. The association with Above the Law led to his first break of a lifetime, touring with the late, legendary Eazy E. Fresh off tour and always seeking out a new project, his scratching skills brought him t