My main interest is how I see human nature through the eyes of somebody
else. My work is based on simple ideas and actions. In my performances I
often interact with the public. I use humor and my persona as the main tools in my work. I just want to make my audience curious, I do this because I want to create a dialogue between my story and them. The moment my audience starts to make their own story, then my art starts.

My fascination is social behavior around me, as in popculture, consuming
market, advertisement world, etc... Basically any social situation where I think people are fooled. The lightness of my work is coming from my fascinations. Because I have a background of design, I know how to lie with colors and how to fool people with shapes. I worked for commercials and did a lot of art direction for the global market.