Mike Sincere, an LA native, started spinning records at the early age of 16. His uncle Benny Blanco (Interscope Records) enrolled him into Scratch DJ Academy LA. Trained by world class DJ Choc and Hapa; there he learned the basics on how to mix with just records and a mixer.

At the age of 18, he got his first break when he was called in to spin for an Adidas commercial. Adidas was filming a commercial with superstars Missy Elliot, Russell Simmons, DMC from Run DMC, Katy Perry, and David Beckham. They were impressed by his skills on the decks and decided to book him for future gigs.

Mike Sincere currently spins for major companies like Victoria's Secret, Nike, ESPN, H&M & GUESS. He is also an active brand ambassador for Bose. Aside from the club scene, he spins overseas for Disney cruise lines. Mike Sincere is an open format DJ who knows how to entertain an audience with his diverse musical expertise, crowd reading ability and high energy behind the turntables.