Imagine you meet Charles who is a local business owner or a industry professional. He tries to get new clients to discover he needs position himself as a subject expert, if he wants to expand his clients base. Now the questions in his mind is how. And here where I come in. I showcase his expertise and promote his campaign in my radio show. I even made him a commercial audio. Not only the show will be uploaded to iTunes and other popular podcasting stations, Charles also own a copy of the recording where he can package the recording as part of his product bundles. There is more to this, but as you can see in this short example, now Charles can position himself as a subject expert. http://marketingwithvivian.com/