DJ R.O.B. made a name for himself at the age of 16, right around the birth of Hip Hop!
He was producing a very popular radio mix show and spinning in the hottest teen and adult dance clubs.
Known for his innovative style of live remixing and turntable tricks, R.O.B. takes his audience on a nonstop musical journey! “Keeping the crowd entertained is my main objective, I incorporate tricks to keep the music fresh and entice the audience”. He was playing the “Open Format” or “Party Rockin’ Format” before those titles were created. He considered it the House Party Format.
While working in the hottest dance clubs in Las Vegas and the #1 rated radio mix show, R.O.B.s interests turned to music production. His knowledge for what made a hit record on the radio and in the clubs, motivated him to make his own music. He producesoriginal music and remixes for various artists on several major record labels, and has earned gold and platinum recording awards.