Jube

In this episode, I had a chat with a very good friend of mine, Karan Nijhawan. He is the Founder of Jube.Karan shares how a disappointing experience at a networking event gave birth to the idea of his business. He talks about the importance of the environment to the growth of each individual. We had a productive brainstorm about some marketing ideas on how to achieve his goals for his business.In this episode, we discussed:
The founding principle of Jube (Just Be) is that you are the average of the five people you surround yourself with.
How a bad experience at a networking event sparked the idea that eventually became Jube.
The mistake of underestimating the effect of the environment on a person.
Letting people handle things that you don’t want to do but are in their zone of genius.
The principle of who, not how.
As Karan shares the pivot that he is currently applying to his business, shifting from high ticket clients to serving more people at a more affordable price, we discuss the f