McAlvis was born in Riga (Latvia). Dealing with music from a very early age, his father instilled with basic classroom accordion and guitar.
He began his artistic career in 90'.He was the creator of and a leader in several rock bands. He was the rhythm guitarist and solo. Now he does not play rock music, and all the time is dedicated to electronic music.
In 1999 he founded the recording studio, and alternative music label "Estrada Chart Music”. In parallel, began to seriously focus on electronic music Electro House, Drum & Bass, Ambient, Chillout and finally Future Garage.