DJ PaPaRooster started spinning in full swing his senior year of high school going into his freshman year of college. Native of Tuscaloosa, Alabama, this DJ was inspired by a wide range of music influences. Though inspiration came in all shapes and sizes, the most essential contributor was his father, who DJayed in college as well. After grasping a basic understanding of different music genres, PaPaRooster realized music must be felt in order to be created. New music comes out every day, and this motivates DJ PaPaRooster to create. In the midst of mixing, mastering, styling and profiling from fitting into his rhythm he created his own clothing line “P.A.P.A. Clothing”. He created this brand not only to motivate individuals, but to help people realize the importance of making a positive impact in life and to remember those ancestors who helped instill the positivity in everyone's life.