Craive is not just a brand, it's a way of life. Craive the best.

Craive has been taking the world by storm since August of 2010. What most people don't know is that Sandro "dro" Heuberger & Oliver "oli-boy the phenomenon" Scheiwiller - the founders of Craive - started the Craive movement an entire year earlier. Countless hours of brainstorming and weekly meetings after work, are what made & are still making it all possible. When it was time to take pictures for the first Craive clothing collection, Sandro & Oliver joined forces with their freshest friends: Stefan "Paco/Pajo" Pajovic, Mijo "Tunjeezy" Tunjic, Marlon "Maloon" Philip & Julian "El Jas" Stauffer. Within two weeks of launching Craive clothing, Maloon & El Jas released the first official Craive song, marking the beginning of Craive Music. To celebrate it all with a party, the Craivers launched Craive Events - the third but not final piece of the Craive puzzle.

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