TRACK
Case Statement
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How to use a case statement
One of the 7 non negotiables – outlines entire area = case study, includes financial needs, what we are and who we are
Not what is it, but how do we use it? Does not take place of personal interaction. It is a working document that is a tool to be used in face-to-face meetings with donors. Go over certain aspects of the case to guide time during the ask – (not to be used as a mass mailer). Figure out how they are going to be involved – give them opportunities to give themselves, not just financially.
Ten basic elements of the case statement that need to be in case statement
· Go to FD website (10 elements)
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