Serial

Sarah Koenig, host of Serial, and Julie Snyder, executive producer, tell about why they were hooked by a story of a man imprisoned for murder and the unexpected level of attention they received for telling that story.
Serial was the first blockbuster podcast, it single-handedly brought the medium into the mainstream. At the time of this recording there have been over 90 million downloads of the show. In addition to being the most popular podcast ever made, it was also the first one to ever win a Peabody Award. The Peabody judges described the first season of Serial as a "soulful examination of reasonable doubt" and a "drilling account of how guilt, truth, and reality are decided."
We visited the This American Life studios in New York City to talk with Sarah and Julie the day after they received their Peabody.
Transcription Notes

Interviewer: Matt Shedd
Interviewee: Sarah Koenig
Interviewee: Julie Snyder

MS: What was it about this story that mattered so much to you guys?
SK: I can te