#194: In Review.

Today I wanted to take a quick run through the App Review Guidelines. Love ‘em. Hate ‘em. They are one of the most core parts of creating and distributing apps for the App Store. I will give some high level thoughts about the state of App Review and then walk through some of the recent changes Apple published.

I’ll also touch on the new page Apple published listing the Common App Rejection reasons.

I went ahead and organized the changes into a more readable format.

Accessibility Note: A less color oriented version of this diff is available here.

Preamble

We have over a million Apps in the App Store. If your App doesn’t do something useful, unique or provide some form of lasting entertainment, or if your app is plain creepy, it may not be accepted.

2. Functionality

2.9 Apps that are “beta”, “demo”, “trial”, or “test” versions will be rejected. Beta Apps may only be submitted through TestFlight and must