Find A Tree was founded by renowned motivational speaker and dream coach, Daniel Armstrong. Its origins are rooted in an inspiring story about community development in Ghana, Africa. It was there that Daniel encountered two brothers who had what seemed like an unrealistic dream to launch their own school. While the boys found themselves discouraged by immense challenges and limited resources, Daniel encouraged them to "find a tree, and start their school there." That prompt led the young men on a journey that quickly captivated an entire community and garnered the support of a local businessman who donated a building for their school. Within a year, a hundred local youth were in attendance. The boys' dream had come true, and Daniel found his life calling—to mentor people around the world in achieving their goals and realizing their dreams. His approach is built on six pillars to promote individual achievement: ambition, understanding, belief, action, resilience, and urgency.