We had a rare opportunity to interview two current employees of MakerBot on the record about a lot of issues around not just the new printers, but really all the things that are surrounding the 3D printer that are going on within MakerBot to support the user.
When they dove in, they talked about the fact that just upgrading the printer and solving features wasn’t really enough to support the user overall. Whether you’re a prosumer, an educator, a hobbyist, it doesn’t matter where you’re coming in from. It just wasn’t enough and they had to dive deeper into all of these areas, ecosystem and software and other things, to try and really make a more robust system.
I think that in the world today of 3D printing, as a company, if all you’re doing is creating a 3D printer and shipping it and that’s all you want to do, or maybe also sell some filament, you’re really doing a disservice to the customer or you’re leaving [...]