Cinzia Ferrara is an architect and graphic designer. She is professor of the Master course in design at the Laboratory of Visual Communication in Palermo. Ferrara speaks about the mafia in Palermo and the use of graphic design and propaganda to fight mafia activities. She describes the reactions of the public to the anti-mafia design work, organization and campaigns. Ferrara indicates some directions for future advertising, promotional projects and educational programs in schools. She addresses the damaging ‘myth’ and portrayal of the mafia in the media and entertainment industry and extent of the deeply rooted problems of mafia activities in Palermo. Simone Wolf of Typevents translates. Recorded at the ImagineIt 2008 conference in Bologna, Italy.