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  • 1 year ago
207: How to Use Video and YouTube to Grow Your Business

207: How to Use Video and YouTube to Grow Your Business

Note: Click here to download Thomas' top YouTube tips from this episode. Thomas Frank is the College Info Geek and you can find him at Thomas also has a podcast, and a YouTube channel with an impressive following of over 400,000 subscribers and over 14 million views. Thomas’ blogging journey started back in 2010 when he applied to join a team of writers working on a blog in the college/student niche - but he was unsuccessful. He decided to publish his post on his own site, started introducing different forms of multimedia over the years, and stumbled across a love for producing entertaining YouTube videos. “There wasn’t a whole lot of really compelling content for how to study, how to take tests, how to read text books, all the kinds of questions students were asking me about as a blogger.” Thomas told me. This was an open door for him to produce high-quality informational videos in his niche and provide the kind of content his audience wanted. Thomas is now a “You