by Gary Audin
You may know CompTIA for its educational resources. CompTIA also has councils: Vendor, Partner, and Distributor. These are for the benefit if the IT and telecom industries. What you may not know is that there is End User Commission the “voice of the client,” business in this industry. The commission is influencing the other councils. One influences the change in branding. A vendor brand name no longer has the client penetration it used to have. Solutions are important, solutions that are usually from a group of partners, not a single vendor. 75% of businesses are looking for solutions find them on line. 25% require the higher touch from a vendor.
Annette Taber, VP for Industry Strategies at CompTIA www.comptia.org and Gary Audin recorded this podcast the Channel Partners conference. Annette discussed the influence of CompTIA and its membership on the IT and telecom industries . She points out that there is a wealth of vendor neutral information on their website. Go to w