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Consumers and Brands in the Digital Age - Tina Wells (Buzz Marketing Group)

Consumers and Brands in the Digital Age - Tina Wells (Buzz Marketing Group)

Tina Wells, founder and CEO of Buzz Marketing Group, answers questions on trend-spotting, ethics in marketing, and new approaches to audience engagement. Wells also tells the story of her journey from school-age entrepreneur to leading a firm that helps companies create ways for consumers to express their true experiences with brands.

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