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  • 1 year ago
Sound Archives: radio ads from the 50's

Sound Archives: radio ads from the 50's

The 1950's were the heyday of radio, which had the New Zealand airwaves all to itself until television came along in 1960. That meant it was a golden era for radio when it came to advertising - the commercial stations were still all state-owned and turning a hefty profit for the government. In today's visit to the sound archives of Nga Taonga Sound & Vision Sarah Johnston is bringing us some radio commercials from that era - which you can hear on their "Sellebration" exhibition of historic radio and TV advertising.

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