Fact: Most sales people are terrible at lead follow up, asking for business and setting appointments.
That's pretty bleak when you consider that profit in your business is dependent on all three of these! When profits are down, or even non-existent, ask yourself why? Are you part of nearly half of salespeople who give up closing for the sale after one attempt? And when you DO follow-up, what are you saying? Are you offering the prospect something of value or simply leaving a message that leaves the customer confused about what your purpose is and what you want them to do? Today we're going to tear apart everything you thought you knew about lead follow up and teach you how to turn it into profit!
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