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  • 4 years ago
Audience Building is a Marathon not a Sprint - Ep38 - Podcast Dojo | Learn how to podcast like a mas

Audience Building is a Marathon not a Sprint - Ep38 - Podcast Dojo | Learn how to podcast like a mas

Recently I had a great discussion with a Internet friend of mine. He is an internet marketer and had posted an article on a site about podcasting and it developed into a natural discussion about trying to use formulas to get a show to have the most impact and fastest growth. We talked in depth about podcasting being a marathon. Now my friend thought that phrase was just a cop out as to why podcasts take so long to be popular, and I laid these following reasons out as to why podcasting is a marathon
Where is your audience?
You don't have one at the start. Most podcasters start with a new website and build it up from scratch. Many people are able to start off with close friends and family members, net several twitter followers, and other people from social networks. So the start off is "Normally" on the slow side. Many times people talk about they started off with over 1000 downloads a month, and many of these are bloggers who have an audience who visits their site on a regular basis. Ho

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