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  • 1 year ago
Cheryl Platz on designing the Amazon Echo Look

Cheryl Platz on designing the Amazon Echo Look

The O'Reilly Design Podcast: Designing in secret, designing for voice, and why improv is an essential design skill.In this week’s Design Podcast, I sit down with Cheryl Platz, senior designer at Microsoft for the Azure Portal and Marketplaces. We talk about the challenges of working on a top-secret design project, the research behind Amazon's Echo Look, the skills you need to start designing for voice, and how studying improv can make you a better designer.Here are some highlights:

The challenges of designing secret projects
The Windows Automotive project I worked on at Microsoft wasn't fully 'tented,' but it was kind of hush-hush, so I thought I was prepared when I went to work at Amazon on the Echo Look. But this was...I had never experienced anything truly this secretive. As a designer, being cut off and unable to talk about what you're working on cuts off a part of your process in a way that is a little disorienting. You cannot openly go to customers and ask them questions. You ca

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