Keep up to date with every new upload!

Join free & follow Nonprofit Leaders Network Podc
Share
  • 11 months ago
SGI64:  Communication is the Cure with Lynn O’Connor Vos

SGI64: Communication is the Cure with Lynn O’Connor Vos

Communication is at the heart of work in the nonprofit sector. Whether in our relationships with donors, sponsors, staff, or those we serve, clear communication, with information the recipient sees as useful is essential. In this episode, Lynn O’Connor Vos, the new CEO of the Muscular Dystrophy Association will be sharing more about communication – and about ways the MDA is better serving it’s clients. A few of the key points covered in this podcast discussion are: • Companies are seeking ways to be socially responsible, nonprofits provide an avenue for that • Digital provides opportunities – and responsibilities – for nonprofits in communicating with their various constituencies • Seek a win-win with corporate sponsors – and other constituents • Innovation leads to brand leadership (i.e. the telethon, innovative in its day, led to national recognition of a somewhat obscure family of diseases) About the Guest: Lynn O’Connor Vos is president and ceo of the Muscular Dystrophy Association

Comments