When people talk about how to sell your house, they often think of those important things like kitchens, baths, cleaning up and putting cookies in the oven before the open house. But what often gets left un-talked about is the value of speed.
And if you want to know how to sell your house---fast---you want to talk to realtor Danny Griffin of A&E's 60-Seconds to Sell. Along with his brother John, the Griffin brothers are high-stakes realtors turning the typical home sale technique on its head. They list a house at about half its traditional market value. This starts a feeding frenzy of deal-hungry buyers. They call it the “quick sale auction”.
They say it works.
You can see the action as it happens on 60 Seconds to Sell. (Saturdays at12:00pm on A&E). The trick is to get buyers' attention and then let greed, desire and market forces take over. Once buyers smell a deal, they’re drawn to a two-hour, one-day open house and auction where the brothers start a bidding process (w