Are you where you want to be professionally? Whether you want to advance faster at your present company, change jobs, or make the jump to a new field entirely, the goal is clear: to build a career that thrives on your unique passions and talents. But to achieve this in today’s competitive job market, it’s almost certain that at some point you’ll need to reinvent yourself professionally. In Reinventing You, branding expert Dorie Clark provides a step-by-step guide to help you assess your unique strengths, develop a compelling personal brand, and ensure that others recognize the powerful contribution you can make. In this talk, Dorie discusses how to think big about your professional goals, take control of your career, build a reputation that opens doors for you, and finally live the life you want. This talk at Microsoft is hosted by Amy Draves. If you prefer, you can watch the speech on video at Microsoft Research, and get further information at dorieclark.com.