Hello Metalworking Nation! Today, we are bringing you another episode in our #MarketingForMakers Series with Red Caffeine. We are pleased to welcome back Julie Poulos as she introduces Red Caffeine's Tech Lead /Lead Developer / Front End Designer -- Chaz Klein.
Today's episode focuses on the face of your business -- your website. Julie and Chaz guide us through some steps that will equip you with questions you should be asking yourself before diving into a new website. We'll talk about recognizing goals for your website, amplifying the user experience (UX), and choosing the right platform.
[02:34] - San Diego
[04:35] - Welcome Julie Poulos
[07:50] - Business Goals
[10:00] - First Steps in Developing a Website
[11:00] - Introducing Chaz Klein
[13:10] - UX
[18:27] - Don’t Make Me Think
[23:00] - Keywords and SEO
[24:26] - Platforms and CMS
[28:41] - WordPress
[36:05] - Leave Us Some Feedback
Links Mentioned in this Episode
Red Caffeine Marketing + Technology