Our special Guest this week is Kevin McLaughlin, President and CEO of Mac Events.
Mac Events produces some of the best trade shows in the country, including PANTS, the Penn Atlantic Nursery Trade Show which he recently purchased and moved to Philadelphia.
Kevin will give us his insights about why you must particpate in home shows. How to maximize your rate of return from home shows. Where is the best location for your booth and the do's and dont's of trade booth marketing.
Take advantage of Kevins 30 plus years of experience in the business and learn how to develop a relationship with a trade show promoter and get additonal exposure without paying a penny more.