In the first half the Innovation Divaz interview Perry Reynolds, VP of Marketing and Development for the International Housewares Association. Inventors who want to test the waters of interest with manufacturers and retailers without a heavy financial investment find a safe harbor with the Inventors Corner Pavilion at the International Home + Housewares Show held annually in Chicago. The Show is put on by the not-for-profit International Housewares Association (IHA).
Created 10 years ago as a way to showcase innovation and newness in the industry, the Inventors Corner has grown to be a premier destination point at the Show for buyers, news media and exhibitors. Beginning with just a dozen inventors and their creations, the Inventors Corner now features 60 companies spanning the breadth of Show categories from tabletop and kitchen products to general merchandise and pet supplies to health and beauty and home hardware. Many buyers make this pavilion their first stop at the Show.