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  • 2 years ago
How to raise over $300K on Kickstarter and build a huge email list, with Cathryn Lavery and Allen Br

How to raise over $300K on Kickstarter and build a huge email list, with Cathryn Lavery and Allen Br

Today's guests, Cathryn Lavery and Allen Brouwer, are founders of BestSelfCo and creators of The Self Journal, a powerful yet simple daily planner to help you structure your day, enjoy life, and reach your goals more quickly than you thought possible.
Cathryn and Allen launched and completed a Kickstarter campaign for The Self Journal in Summer 2015. The campaign had a $200,000 stretch goal, which they absolutely destroyed with pledges totaling $322,695.
We're going to learn how these accountability partners became business partners, how BestSelfCo is trying to change the way you schedule, and developing a huge mailing list. We'll also get a step-by-step look at running a successful Kickstarter campaign.
You can also access this episode at http://goandgrowpodcast.com/018

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