As a leader in today's marketplace, you must be able to understand why new media platforms, including content marketing, and especially social media are very critical to your business success.
On this episode of Gen X Amplified, we are joined by someone who is very much considered a quintessential marketing leader and social media expert. The one and only Scott Monty is here to discuss his journey from becoming the global head of social media for Ford Motor Company, to his current role as an entrepreneur - launching his own strategic consultancy, Scott Monty Strategies.
Scott Monty is an internationally recognized thought leader in digital communications, social media and marketing. For six years, he was best known for being the global head of social media at Ford Motor Company - where he advised on social media activities across the entire company.
Scott also has a decade of experience at marketing agencies, where he worked with clients including Coca-Cola, American Airlines, T-Mobil