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128: The Godfather of Blogging Shares How to Create Content People Love - Darren Rowse of Problogger

128: The Godfather of Blogging Shares How to Create Content People Love - Darren Rowse of Problogger

The internet marketing scene is not exactly known for being grounded and humble. It's often as bombastic and self-inflated as a hip-hop rap battle. That’s why it comes as such a surprise to find that Darren Rowse, one of the world’s most successful bloggers, is so … normal. His down-to-earth nature is only the first thing that will surprise you. The second is where he's from—Rowse isn’t from Silicon Valley, or even the United States as many assume. Rather, he hails from from Melbourne in Australia’s southeastern corner. Rowse currently has two active blogs. ProBlogger needs little introduction, as it’s been the internet’s go-to place for everything blog-related for more than a decade now. And his second blog, Digital Photography School, has long been a content darling of photographers worldwide. Both of these blogs boast readerships so large, they put national media outlets to shame. In the words of Ron Burgundy, he’s kind of a big deal. Before every second person decided to set up a s

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