Keep up to date with every new upload!

Join free & follow Fitnesspreneur's Life
  • 2 years ago
Every Encounter Matters

Every Encounter Matters

A lot of people avoid thinking about sales. It isn’t sexy.    But you know what’s really not sexy? Being broke. And the time you put into executing a sale directly impacts how much profit comes from it.   So sell, sell, sell!   Here are three great tips that Mike Arce, the CEO of Loud Runner, recently shared on my podcast. He loves the psychology of customers and makes selling a game! You can, too!     1) Match Offers to the Avatar   Understanding your avatar is the crucial first step. This involves not just knowing who they are, but what their needs will be.   I find this part to be tons of fun! In a way, you’re role playing and get to imagine people’s lives and what they require.   Know your avatar and then craft everything around that.   With platforms, the usual social media channels will probably work. I’m talking Facebook, Instagram and/or Pinterest. Make solid content, but target it for your avatar.   You won’t be making videos of huge muscly guys doing free weights if your avat