It takes a lot of money to build a TLD into a brand, explains Colin Campbell.
Colin Campbell's .Club generated $7 million in sales of new TLDs last year, but lost $1 million overall. What does this mean for .club and other TLDs? How much do you have to invest in marketing to make a domain viable? Colin never evades questions, and this is a great interview.
Also: lots of lawsuits, Neustar to split in two, Enom's new site and Hillary uses a .biz.
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The post A frank conversation with Colin Campbell – DNW Podcast #90 appeared first on Domain Name Wire | Domain Name News & Views.