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  • 2 years ago
How Persuasive Are Negative Ads with Peter Daboll Ace Metrix

How Persuasive Are Negative Ads with Peter Daboll Ace Metrix

Peter Daboll. CEO, Ace Metrix talks about the real impact of political ads particularly on Independent and Swayable voters, unintended consequences of negative ads, and reminds political strategists that more bad ads aren't the way to persuade voters. @Ace_metrix August Presidential Advertising Hit Parade August Presidential Advertising Hit Parade Infographic Ace Metrix

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