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  • 3 years ago
#067: Online Strategy 101

#067: Online Strategy 101

In episode 67 of DAWCast: Music Entrepreneurship, I take a closer look at online strategy 101.

You'll learn about the three basic elements that make up online strategy, and what role each of them play in an artist's career.

Even just a superficial, surface-level look at these subjects can prove to be a big boost for your career. Take the time to invest in yourself, because the best thing you can pour your wallet into is your personal growth!
In this episode, you will discover:

How understanding online strategy will benefit your music career.
The three primary components of online strategy.
Why two of the online strategy components don't even matter if you don't have a website!
What search engine optimization is, and what kind of work it involves.
The most important aspect of SEO artists should be concerned with.
What content marketing is, and why it matters for musicians.
Why blogging is the easiest way to get started in content marketing.
The one component of online strateg