- 2 years ago
Cause Marketing Inspiration and purpose are usually staring us right in the face. Tapping into both takes innovation, grit and a personal connection to solving a significant problem for others. Today's guest has that along with a strong entrepreneurial spirit and a will to create lasting impact. John Cawley is a serial entrepreneur living a tale of redemption by turning something ordinary into something extraordinary that you wear almost every day into a meaningful tool to inspire you and everyone that you meet. Your socks! What's most interesting is what inspired him, how he's personally connected to this purpose and what taking a gamble on something that he felt would be a service to others. His initial goals has taken on a life of its own and creating impact well beyond what he even imagined. To me that's proof, he is living a life directly connected to his purpose. On a side note, I’m a huge fan of Inspyr Socks and wear them every opportunity I have to swap my flip flops for socks.