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  • 2 years ago
Locating PPC Ads in SERPs; Defining Google Search Analytics Impressions, Position and Clicks​

Locating PPC Ads in SERPs; Defining Google Search Analytics Impressions, Position and Clicks​

55% of searchers don’t know which links in the SERPs are PPC ads.​ New Google help document defines Search Analytics impressions, position and clicks​. Thematic Modeling Using Related Words in Documents and Anchor Text​.

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