5 things to do to prepare for Spring business
Hopefully you have not completely stopped your marketing even during the slow season because it's harder to get started back up completely then it is to just have it trickling out in the slow season
The first thing you might want to do is to go back over all the marketing that you did last year figure out what worked what didn't work,purge get rid of the stuff that didn't work and take more money and put it into the stuff that did work simple process but sometimes we get caught up in working too much in the business that we let things slide and don’t realize we can redirect the important stuff to get us more business.
You might want to take some of those boring pieces that are not working in rework them so that they are intriguing and get people to respond on them.
Basically figure out what worked what didn't work
If you do commercial you might find out what business publications that your clients subscribe to and target them th