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  • 2 years ago
Rebuilding from the Abyss

Rebuilding from the Abyss

Listen to the Episode Below:
Could your business bounce back from the abyss? If a recession whittled your business down to its last employee, would you fold your tent or learn the lessons and rebuild?
In this episode, entrepreneur Neil Kristianson shares the harsh realities he faced when the 2008 recession decimated his home remodeling business ... and the huge discoveries he made in turning around his business and rebuilding it to be a true asset.
Rebuilding from the Abyss… 
If you want more than just a job for yourself, create a goal to sell your business. That mindset keeps you open to new opportunities and shift to more profitable business models (as Neil did).
Acknowledge your weaknesses--don't shove them under the rug. It's easy to hide a lack of skills when times are flush. If sales and marketing aren't your strong suit, sign up for training sessions and seminars  ... or hire an expert to do it.
Know your niche AND your local area to excel at marketing. Neil saw unique qua