Listen to the Episode Below:
Few things generate leads and maximize growth better than strategic partnerships. But finding great partners takes more than a single coffee date. It also means you need to take a close look at your own business.
On this week's episode, business development expert Jennifer Crews shares her top tips so you can turn other service providers into a top-notch sales team, and scale your lead generation in the process!
Get Sustainable Revenue with Strategic Partnerships…
Understand your client base. Which are your most profitable clients? What makes the client relationship work? It makes no sense to find strategic partners to send you more of what isn't working.
Identify the best fit partners and design a process for vetting them. Ask open-ended questions to find out how they really think and feel about their clients. Make sure they have access to the clients you want to reach. Find out their short- and long-term business goals so you can be on the same page.