Paul Crane shares insights into "The Art of Internet Marketing for Attorneys and Other Professionals" in this exclusive interview with Tamara Patzer.
Paul Crane says "figuring out all the things you need to do to keep your business running is hard. Add to that the challenges of trying to put all the pieces together to get your business found and recognized online can be a full time job by itself, let alone trying to stand out from all your competitors."
In "The Art of Online Marketing" Paul covers the basics of what you should be doing to have your business show up and get found online when your customers are looking for a business like yours! While all this can be very technical, putting all the parts together really is an art. While this book and interview covers the basics of being found online, things like Local search, SEO, reputation management, social media, branding and authority in your marketplace, Paul plans on writing whole books on these subjects themselves. The online w