Welcome! Our featured broad for today’s show is Lynn Perkins, an internet startup veteran who is the CEO and co-founder of Urban Sitter. Urban Sitter is a mobile and online service that connects parents and babysitters. In this age of technology, Lynn’s business has met a need and found a niche—and it can be accessed directly from your phone! To date, the service employs 50,000 sitters in 60 cities across the US.
Lynn shares the following about her business journey:
The biggest risk, as she sees it, was to market the business via Facebook.
The Urban Sitter process is easy, whether you are a sitter looking for work or a parent looking for reliable sitters. Parents enroll and purchase a subscription for a low monthly rate.
The success stories are many, but Lynn wishes they could have expanded into additional markets faster than they did.
Urban Sitter focuses on connections, affiliations, partnerships, and networking to match up sitters and families when expanding into a new market.