Keep up to date with every new upload!

Join free & follow Brand Boost Podcast: Brands Do
  • 2 years ago
102: Can You Really Measure Marketing ROI?

102: Can You Really Measure Marketing ROI?

Can you measure marketing ROI?
The gauntlet has been thrown and Jack Kosakowski and other sales and marketing professionals have been called out. 
The sales versus marketing conversation still runs wild and while social media platforms get hotter and hotter, the question continues to arise: can you measure marketing ROI?
Jed gives for some interesting debate material.
Make sure to weigh in with your thoughts.
Who is Jed Record?
Jed Record is the CEO and founder of Likeforce, a digital content and training agency which has the unique distinction of hiring college students and training them to manage social media for businesses in their communities. In addition to being a speaker for college audiences around the country about Likeforce and social media, Jed also speaks on a variety of business and entrepreneurial topics to corporations, associations as well as clubs & groups.
Jed has earned an MBA in Finance & Strategy from UNC’s Kenan-Flagler Business School. As a successful