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  • 3 years ago
Geri's Game: Pixar's $2 Million Experiment

Geri's Game: Pixar's $2 Million Experiment

The Pixar short films before the feature were not created for the audience, but to solve critical management problems within the company. It was created to solve one set of problems, but it failed at that. The value it did bring to Pixar was unseen, unknown and uncanny.

From Creativity Inc. Overcoming the Unforeseen Forces that Stand in the Way of True Inspiration by Ed Catmull

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