Everywhere you hear people talking about using stories in business. Usually they’re referring to marketing and sales applications but there’s another type of story in our business (and our lives. ) that have the power to help us succeed or fail. Those stories are the ones we tell ourselves about not being able to achieve our goals. Yes, there is stuff that gets in our way but it’s the story we tell ourselves about the obstacle that’s the real problem. Here’s how to use your power for good and not evil.