Hey guys, welcome to episode 21 of Be Real! My guest today is Alice Oluyitan, a fashion designer, blogger and podcaster based in London. She is the founder of Gbemi a womenswear brand inspired by London streetwear and 1960’s style. She also runs a blog called Gbemi Girl, a resource for millennial women to find daily fashion and career inspiration, and a podcast called Wear Your Dreams where she interviews the most inspiring, influential women in the fashion and creative scene.
Alice is not only the creative mind behind her brands but also incredibly business savvy. In this interview you will learn
How she went out on her own after a very short time working in the industry
How she knew she was ready to go out on her own
What the first thing she did was when she started her own company
Why she thinks its important to create more than just a product, but use her brand to promote a message
How she makes her business an extension of her personality
How she markets her business by building