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  • 5 years ago
BeerNet Radio 3:  Interview with Indiana Beverage's Bruce Leetz

BeerNet Radio 3: Interview with Indiana Beverage's Bruce Leetz

In this week's broadcast, we speak with distributor veteran and MillerCoors Legend Bruce Leetz of Indiana Beverage, large blue-silver distributor in Indiana, as he celebrates 50 years this week in the beer business.  We speak of brand life-cycles, how the business has changed, and his heros in the business. (Bruce was visiting his daughter in Boulder at the time, so beware there's a little static at intervals).

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