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  • 1 year ago
How Erik Oberholtzer Turned Tender Greens Into a Multi-Million Dollar Success with Conscious Capital

How Erik Oberholtzer Turned Tender Greens Into a Multi-Million Dollar Success with Conscious Capital

Food for thought - what we eat matters. It might seem obvious, but the daily decision about what we eat has implications that ripple through our lives in unexpected ways. It’s not just about how our food choices affect things like our mood and overall health and well-being (although that’s obviously super important). The seemingly trivial question of what we eat and how we eat it defines our relationship to the global food supply, and in this way shapes our impact on the world we all share. No one understands this better than Erik Oberholtzer, the co-founder and CEO of Tender Greens. A classically trained chef, Erik cut his teeth in fine dining establishments in places like San Francisco, cooking for the city’s wealthy elite. Fed up with “cooking for the 1%,” Erik moved south to LA and launched Tender Greens, a “fine casual” concept specializing in healthy, delicious, and sustainable food at a price point anyone can enjoy. But that’s not all. Embedded in the Tender Greens concept is th

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