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  • 1 year ago
John Rossman on How to Innovate Like Amazon

John Rossman on How to Innovate Like Amazon

What makes Amazon great?

Shep Hyken interviews John Rossman, author of The Amazon Way: 14 Leadership Principles of the World’s Most Disruptive Company and former executive at Amazon. John shares how Amazon creates a culture of operational excellence and innovation – and why you should, too.

First Up:
Shep Hyken’s opening comments focus on Amazon, and how when it started, it was only selling books. At first, nobody thought much about them. But soon that started to change. Major book retailers started to struggle; some even went out of business. The internet was starting to change how buying books worked, and Amazon was ahead of the curve. Jeff Bezos showed the book industry – and the rest of the business world – the importance of constant innovation. Why is it so important? Somebody in your industry, like Jeff Bezos, is likely going to find a way to do things better, quicker, cheaper, faster or more conveniently. Because of its innovation, Amazon went from an online bookseller to th